Recently, the frustrations of women everywhere regarding toymakers who create girl and boy-specific playthings (in shades of pink or blue, of course) were voiced in a viral ad created by company GoldieBlox — which designs toys to develop interest in engineering, math, and science. In their video “Girls,” which riffed on the famous Beastie Boys song, they demanded a range of toys for girls interested in typically “boy” things. And remember that misstep by Mattel with their computer engineer Barbie? The doll had the right props, but the accompanying book had some issues. Thankfully there are companies like Lego, which creates a few female science-based minifigs.
View original post 139 more words